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December 2003


Features


Awakening Awareness
  by Helen M. Farrell
  Increased understanding of sleep apnea is leading to opportunities for sleep therapy providers.
Big Challenges, Big Rewards
  by Marianne Matthews
  It takes total commitment to serve the bariatric product niche, say providers.
Ready for e-CMNs?
  by Roberta Domos, RRT
  The e-CMN field made big advances this year, but acceptance is still not widespread.
Sock Shops
  by C.A. Wolski
  Compression hosiery marketers know how to get a “not fun” product the respect it deserves.


Departments

Letters to the Editor
  Editor's Message
Exercise Your Rights
  by Lena Lindahl
  Cover Profile
Paper Busters
  by Rich Smith
  Landauer-Metropolitan shares how to make home health care more profitable—dump office paper.
Industry News
Manufacturing News
  Mobility Today
Up and At Them?
  by Elizabeth Finch
  Balancing the cost of lift chair delivery and repair against the chairs’ profit potential requires marketing know-how.
  Legal Counsel
Heads Up
  by Timothy Webster, JD
  CMS prepares for a new assault on Part B drug prices.
  HME Profile
Bucking the Specialization Trend
  by Kelly Stephens
  The one-stop-shop business model is alive and well in Colorado’s family-owned Major Medical.
Product Profiles
  Our Turn
Friends, Foes, and True Believers
  by Cara C. Bachenheimer, JD, and David T. Williams
  By distinguishing which legislators are which, the industry can maximize its lobbying potential.

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