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March 2008


Features

Cover Story
  COVER PROFILE
Retail Therapy
  by Ann H. Carlson
  A literal application of outside-the-box thinking can boost cash sales.
Cover photography
Michael Schimpf

  RECRUITING AND HIRING
A Better Way to Fish for Employees
  by Ty Bello
  Big Pond Recruiting happens all the time, even when you don't have an opening.
  SOFTWARE
The $ix Million Dollar Biller
  by Sarah Hanna
  The right technology can make your claims processes better, stronger, and faster.
  CPAP/SLEEP
New Era, New Opportunities
  by Tor Valenza
  Home sleep testing and transportation industries (trucking, parcel delivery) combine for massive CPAP potential.
  CPAP/SLEEP
Strategize to Maximize
  by Laurie Scott
  Maximize revenue in your CPAP supply replacement program.
  RESPIRATORY SHOWCASE
A closer look at respiratory technology.
  RESPIRATORY
Respiratory Rules
  by Lisa K. Smith, JD
  Read on for the latest CMS rules governing portable oxygen and the 36-month cap.
  DIABETES
Can Service Survive in a Competitive Bidding Era?
  by Jennifer Delphia, MBA
  New technology and mail-order formats are fine, but seniors need the crucial service component.
  REHAB/MOBILITY
Therapists' Perspective
  by Rich Smith
  In the wake of competitive bidding, therapists and HME providers will continue to rely on one another.
  ACCREDITATION
Time to Choose Your Accreditation Path
  by Roberta Domos, RRT
  When it comes to accreditation, the path of least resistance is not always the best road.


Departments

  EDITOR'S MESSAGE
Make No Mistake: HME Has Chosen to Fight
  by Greg Thompson
  GRASSROOTS CENTRAL
Goodwill Toward Home Care
  by Michael Reinemer
  Take advantage of recent poll results, and let legislators know that Americans back home care.
PRODUCT PROFILES
  OUR TURN
Carve Out Complex Rehab
  by Cara C. Bachenheimer, JD, and David T. Williams
  Words take a back seat when Members of Congress meet a consumer with complex needs.

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