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September 2008


Features

Cover Story
  COVER PROFILE
Maine Man
  by Rich Smith
  Industry activist Jim Greatorex relishes the underdog role.
Cover photography
Bob Kramer

  ACCREDITATION
Top 10 Accreditation Tips
  by Roberta Domos, RRT
  Sept 30, 2009, is the accreditation deadline, but you should target midsummer 2009 to be on the safe side.
  SOFTWARE
Boost Efficiency with the Right Software
  by Duane Ridenour
  Even the best software will not help like it should if you fail to maximize its potential.
  EFFICIENCY BOOSTERS
The Solution Under Your Nose
  by Ted L. Jones, Jr
  New software can often help, but you just might be able to improve your efficiency with those MS Office tools you already have.
  SOFTWARE SOLUTIONS
Industry Insider
  A chat with Spencer Kay of Fastrack.
  DIABETES
The Element of Education
  by Denise M. Fletcher, JD
  The right education can make the reimbursement process a lot smoother.
  WOMEN'S HEALTH
A Fitter and Friend
  by Louise Rose
  Caring for mastectomy patients requires more than just good bra fitting.
  RESPIRATORY
Rx for COPD
  by Craig Rosebrock, MD, and James Donohue, MD
  Pharmacologic interventions are an important part of COPD treatment.
  MARKETING
Get Inside Your Customer's Head
  by Matt Harper
  Consider using qualitative research, a marketing discipline that relies on academic principles in psychology.
  CPAP/SLEEP
HST and HME
  by Robert W. Rudowski II, MBA, PhD
  Recent home sleep testing (HST) LCDs have limited Medicare options for HME providers, but other opportunities exist for providers with basic knowledge.


Departments

  EDITOR'S MESSAGE
You Scratch My Back, and I'll Scratch Yours
  by Greg Thompson
  GRASSROOTS CENTRAL
Confront the Media Distortions
  by Rob Brant
  Grassroots efforts have made inroads with legislators, but consumer media journalists are not getting the message.
PRODUCT PROFILES
  OUR TURN
Making the Perfect Storm
  by Cara C. Bachenheimer, JD, and David T. Williams
  CMS has been put on notice that it has been going too far in its aggressive treatment of the HME industry.

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